Comprehensive 30+ page online analysis and comparison of your company and up to 5 key competitors including website performance, organic search, local presence, paid search and social media.
- Website Scan
- Organic Search Audit
- Keyword Research – How do you rank for relative keywords compared to your competitors?
- Google Trends – What are the search trends for the most relevant/high volume keywords?
- Your Google Resume – Are you being found online?
- Website XML Sitemap Detection
- Pages Indexed by Google – How bloated, or slim, is your site compared to your competition?
- Backlinks – How many quality backlinks from quality domains do you have compared to your competition?
- Organic Search Traffic – How many organic keywords do you rank for and how many organic site visitors to you have per month compared to your competition?
- Paid Search Audit
- Pay Per Click Activity – Which of your competitors is paying for search ads?
- Estimated Pay Per Click Budget – What is the estimated search ad spend of your competitors?
- Local Presence
- Local Search Directory Listings – Are your competitors registered with local online directory listings?
- Online Reviews – How are the online reputations of your competitors?
- Social Audit
- Social Media Followers – How many followers do your competitors have on Facebook, LinkedIn, Twitter, YouTube or Pinterest?
- Social Media Frequency – How frequently are your competitors posting to social media?
- Social Engagement – How engaged are your competitors’ followers?
- Personalized expert recommendations based on gaps identified throughout the Competitive Analysis
- Includes a 1.5-hour meeting to review your entire Competitive Analysis Package
- An emailed digital copy of the Competitive Analysis